Description
The project focuses on creating a city-level IP commercial complex at its prime location, transitioning from“traditional service-oriented commerce” to a new “cultural experience-oriented commerce” characterized by“a phenomenon, scenarioization, and immersive experience”. In this sense, it aims to create a "super-link complex" of cultural tourism and commerce in the Central Vitality Zone of Jinan CAZ, which integrates ecological landscape chain, cultural and artistic chain, composite industry chain, scene experience chain, and three-dimensional transportation chain Which is designed to shape a super commercial complex as a shopping mall. The project plan consists of “one axis, one valley, three mountains, and three gardens”. Specifically, The axis is the ecological valley which creating an urban public art space. The three groups of tower buildings interpret the architectural forms of”the harmony of mountains and flowing water with which incorporating Jinan regional natural characteristics as well as lotus breezes and willow rhythms. Ultimately, this creates a spatial layout with a grand and open structure.