Kruthi Sabnis Krishna is an internationally recognized design leader with over a decade of experience shaping the future of User Experience, Enterprise Product Design, and Scalable Design Strategy. Currently serving as Senior Manager of Product Design at Twilio, she leads a globally distributed team across APAC, LATAM, Europe, and North America, delivering end-to-end design strategies for business-critical workflows used by millions worldwide.
Her work has driven measurable bottom-line growth, earned recognition from Twilio’s CEO and Board of Directors, and been showcased at company-wide all-hands meetings. She is also the driving force behind Paste, Twilio’s open-source design system—now regarded as a benchmark resource across the technology industry.
Recognition & Awards
ACM CHI Award Winner – Premier global conference in Human-Computer Interaction.
IxDA Interaction Award Winner – International recognition for design innovation and excellence.
Paste Design System – Featured in Best Design System Examples (Backlight.dev) and nominated for “Best Documentation” (Zeroheight Awards).
Judging & Mentorship
Judge, University of Michigan School of Information Exposition – Invited as an industry expert to evaluate and honor innovative graduate and doctoral work.
Co-founder, University of Michigan Design Clinic – Built a sustainable consulting program supporting startups and mentoring 100+ emerging designers, many of whom have launched successful careers in design.
Areas of Expertise
Global UX Leadership – Steering multicultural teams to deliver impactful, inclusive design solutions.
Enterprise UX – Creating high-performance design for complex, mission-critical business environments.
Design Systems – Architecting scalable, open-source systems that become industry models.
Human-Centered Innovation – Balancing creativity, usability, and strategic business value.